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SEO

SEO (Search Engine Optimization) is crucial for your marketing and brand strategy. By SEO, we mean a positive campaign that focuses on increasing organic traffic that multiplies key leads and conversions for your company, thus increasing revenue.

It is crucial to have a target audience that can reach you online. Optimizing content with SEO both on and off page gets you discovered using the right keywords and content. All of this will grow your revenue and increase brand awareness.

generative AI & Founder Stories

Backstop Media also leverages Generative AI to efficiently create content and boost SEO while tapping into the new Search features from Google and Microsoft.

We take advantage of Google’s Search Generative Experience, using Generative AI to provide more comprehensive and informative search results. We work closely with founders to create short video content that will boost SEO for web sites, TikTok, Linkedin, and other social media.

Here are some samples:

 

 

Have You Used SEO?

Take a few minutes to read through this list of questions:

  • Is your site Mobile Friendly?
  • Have you crawled your site with Screaming Frog?
  • Are you tracking the amount of your monthly organic traffic?
  • Do you have an ongoing keyword strategy (short and long-tailed)?
  • Have you added or updated your cross-links?
  • Do you know what meta data is and how to wield it?
  • Do you know what your site architecture looks like?
  • Have you implemented structured data to produce rich snippets?

If you can’t say “yes” to most of these, or if you aren’t sure of the answer, we should talk about how we can help you.